One of the most exciting (and challenging) things about digital marketing is that it is constantly evolving. While no one can see into the future, our experts have the knowledge to make some pretty well-founded predictions.
In what has become … Read more
For businesses and their marketing teams, understanding the key factors that determine the ranking of a website in Google’s search results can be a tricky proposition. The algorithms that power the search engine are evolving quickly, and … Read more
In this fortnight’s digital marketing news, find out about the delayed Google Penguin algorithm update, live video streaming on Facebook, Twitter’s no-longer cropped photos and changes to Google’s local and entertainment search … Read more
At Fresh Egg, our experience is that a great content strategy is founded on an undertanding of audience, business needs and amplification. And the more research and planning you can perform to develop this understanding, then the more likely … Read more
Google Trends is an extremely useful tool for both digital marketers and business owners. The tool provides valuable insight into the relative popularity and interest in search terms/topics over a period of time. It also provides information … Read more
In this fortnight’s digital marketing news, find out about the huge redesign of Google+, Facebook’s new donation functionality, the full release of Google’s Search Quality Guidelines and an update to Google’s Accelerated … Read more
Black Friday has become one of the biggest shopping days of the year and, for anyone living on another planet, it's with us again this week. A few years ago, the discounts and deals day was little more than an American marketing ploy … Read more
Christmas is a time for sharing, but when it comes to Twitter, it’s no longer a time for knowing your share counts after the social media platform scrapped this stat on Friday (20 November) as part of an update to its ‘Tweet’ … Read more
Fresh Egg has taken silver on the Wirehive100 league table of top digital agencies, which ranks the top 100 digital agencies in the south of England.
We’re a new entry to the list - which has been an annual event since 2011 - going … Read more
Pinterest’s new visual search tool allows users to search for pins simply by highlighting an object within a pin – effectively a search without words. Here Fresh Egg explores exactly what it is, how it does it, and how your business … Read more