On Friday 5 June 2015, Fresh Egg Australia’s very own technical SEO director delivered his talk to a sold-out crowd as part of the Vivid Sydney festival.
Mike’s talk – Understanding Your Audience in the Digital World – … Read more
Content is an essential part of CRO and most A/B tests require some sort of change to onpage content. Because of this, it’s important that content creators and conversion optimisers work together to their mutual benefit. Often, both disciplines … Read more
Since the launch of our first digital marketing apprenticeship scheme in September 2014, our three digital marketing apprentices have been working their way round key areas of the company and are now heading into the final stages of … Read more
As some of the eagle-eyed among you may have spotted in our digital marketing news round up earlier this week, Google has recently announced that App Indexing is now coming to iOS apps.
App Indexing for Android mobile apps has been around … Read more
Fresh Egg is proud to announce that it has become a 3 Star Solutions Partner of leading web optimisation platform, Optimizely.
As one of only three 3 Star Partners in the UK, and 11 worldwide, this accolade helps strengthen Fresh Egg’s … Read more
In this fortnight’s digital marketing news, we talk about the updates to Twitter’s Audience Insights, Google Search Console, new YouTube shopping adverts and iOS indexing in Google.
Twitter updates Audience Insights
The Audience … Read more
This is part three of our Google Tag Manager (GTM) guide. If you’ve followed the series so far, you’ve already learned how to set up a pageview tag and how to track different types of click events such as PDF downloads.
Form … Read more
Apple does not support Flash because it is so buggy … the world is moving to HTML5
– Steve Jobs
If you live and breathe digital, you’ll no doubt remember this notorious Steve Jobs quote from an Apple town meeting … Read more
Just as Dorothy clicks her heels together and utters those famous words ”There’s no place like home” and magically appears back on the farm in Kansas, so future technology enables us to use a range of devices by a simple tap, … Read more
Today is Global Accessibility Awareness Day, when people around the world come together to focus on digital accessibility.
What Is Global Accessibility Awareness Day (GAAD)?
The purpose of the day is to raise awareness of why websites, apps … Read more