Pinterest’s new visual search tool allows users to search for pins simply by highlighting an object within a pin – effectively a search without words. Here Fresh Egg explores exactly what it is, how it does it, and how your business … Read more
In this fortnight’s digital marketing news, find out about Facebook’s new notification app, Yahoo’s search redesign, HTTPS certificates from Google and the most important stats from Facebook’s earning report.
You … Read more
An article published by Bloomberg on 26 October 2015 revealed for the first time that, significantly, an artificial intelligence (AI) system codenamed RankBrain was launched by Google earlier in 2015. The news highlights the search engine’s … Read more
In April 2014 Google Analytics (GA) released its latest tracking code, Universal Analytics (UA), which has brought a host of new features and functionality to its web analytics platform. While many websites were quick to migrate their tracking … Read more
And the winner is...
Now that Christmas 2015 is over and the final scores have been counted, we can reveal Fresh Egg’s Christmas advert winner for 2015 is… JOHN LEWIS with Man on the Moon.
Our head of inbound David Somerville … Read more
I am sure most of you are aware of the ad extensions tab in Google AdWords, but how many of you have taken full advantage of those available?
Each ad extension provides a different benefit to an advertiser, which answers a different need; that … Read more
Putting it simply, a content marketing plan is a document that allows you to see and understand the content that is planned for your website. It answers the big five ‘W’s all journalists swear by, so for your content marketing:
… Read more
In this fortnight’s digital marketing news, find out about Google’s new algorithm, RankBrain, Facebook’s upcoming notifications feature and Twitter Moments, TV advert and its new Brand Voice analytics tool.
You can find more … Read more
Are your digital marketing campaigns resulting in conversions through your website?
Many businesses choose to spend big money on digital marketing campaigns across various channels to bring traffic to their websites. But one of the biggest – … Read more
Facebook has announced a revamped personalised notifications tab coming soon to both the Facebook iOS and Android apps which not only improves the amount of information found within the tab, but could act like a digital personal assistant. … Read more