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With over 70 million users and counting, Pinterest has risen to become a hugely important platform for business. It is the fastest growing social network, drives more ecommerce than Facebook and is the fourth biggest referral of traffic worldwide. Pinterest is a fantastic way for companies to showcase products and engage with customers, yet many businesses are still unsure of how to use it effectively. These tools are all designed to help users (and especially businesses) get the most out of Pinterest, from pinning right through to analysis.
Pinalytics allows users to analyse Pinterest activity through searching, tracking and reviewing interactions and content. The search function allows users to find relevant pins and pinners, sortable by a number of factors including number of shares across other social platforms.
Pin Alerts is a simple but effective tool which notifies you whenever an image is pinned to Pinterest from your website. Very handy for tracking repins from your site and also seeing exactly who is sharing your content.