As one of only six Optimizely Certified Partners in the UK , Fresh Egg was invited along to the Optimizely Roadshow 2014. A day-long conference held on 6 March 2014 at London’s Westminster Impact Hub, the Optimizely Roadshow was dedicated … Read more
Recently, Fresh Egg delivered a number of training sessions to members of one of our Australian client’s blogging and social team.
The three bespoke training sessions were delivered by members of Fresh Egg UK’s content and social … Read more
Manually tagging your digital marketing campaigns is essential if you want to be able to capture and report on the value of your email, display or other digital campaigns in Google Analytics. Using campaign tagging can help you identify the most … Read more
Recently, I wrote a blog post for Econsultancy explaining the Content Cycle – a process for planning and executing better content campaigns.
The concept is that of a fairly standard planning cycle. However, we devised it in order … Read more
Want to know what Google’s been up to over the past week? This edition of the digital marketing news round up is for you. We’ve got everything from nofollow links to Authorship covered. Read on to find out more. Found some auto-generated spam? … Read more
Today, our head of social media David Somerville presents his talk – The Content Cycle – at Brighton Digital Marketing Festival 2013 . If you’re looking for his slides, you can check them out below. The Content Cycle by Fresh Egg - … Read more
Seemingly, every social platform had an update to shout about last week. By comparison, it appears most social platforms have been napping over the past seven days! That said, we still have some interesting stories to highlight for you, including … Read more
Last Friday (31 May 2013) was not just any Friday: it was sunny AND it was the bi-annual Content Marketing Show. Therefore, a few of us Fresh Eggers ventured away from the seaside up to Russell Square in London to find out the latest from the ever-changing … Read more
Our resident photographer and junior SEO engineer Will Barnes took Fresh Egg’s photography hobbyists on a photo walkabout in Brighton. The plan was to kindle inspiration and help those who are not too confident with their cameras by giving extra … Read more
Once upon a time clients would come to us and would express an unwavering desire to rank their site in the top organic positions of Google SERPs for a narrow selection of keywords. Through a mix of onsite optimisation, content production and innovative … Read more