The past fortnight has seen the launch of Panda 4.0, Google updating ‘Fetch as Google’ while also being forced to once again comply with the Euopean Courts . Find out more in the latest edition of Fresh Egg’s digital marketing … Read more
On Thursday 24 April 2014, 15 of the Fresh Egg team headed to the Brighton Dome for the latest instalment of the twice yearly SEO and digital marketing conference BrightonSEO.
As one of the exhibitors, Fresh Egg had its own stand – and … Read more
Today, Fresh Egg’s SEO consultant David Sewell presents his talk – Google as Predator: The Evolution of Search – at BrightonSEO April 2014 .
If you’re looking for his slides, check them out below.
Google … Read more
Have you ever wanted to analyse your website pages together instead of individually, without having to create advanced segments?
Do you want to be able to analyse data from your website in the same way you have your navigation structured?
… Read more
There are a number of issues with e-commerce tracking in Google Analytics that can potentially cause big problems for your reporting. In the latest blog post in our e-commerce series, we get to grips with some of the most common problems to … Read more
As one of only six Optimizely Certified Partners in the UK , Fresh Egg was invited along to the Optimizely Roadshow 2014. A day-long conference held on 6 March 2014 at London’s Westminster Impact Hub, the Optimizely Roadshow was dedicated … Read more
Setting up e-commerce tracking for Google Analytics is relatively easy, although one little mistake can be enough to skew the data and provide erroneous reporting.
In this blog post, the latest in our e-commerce series, we talk you through the … Read more
Manually tagging your digital marketing campaigns is essential if you want to be able to capture and report on the value of your email, display or other digital campaigns in Google Analytics. Using campaign tagging can help you identify the most … Read more
Last week, Facebook acquired WhatsApp for $16bn (read more about this in our digital marketing news ). It’s safe to say the social networking giant has come a long way in its ten-year history – from humble beginnings in Mark Zuckerberg’s … Read more
Fresh Egg has worked with Econsultancy to help create its new edition of the SEO Best Practice Guide, with myself and SEO Director Lee Colbran writing the entire Planning and Strategy section. But just how much has the search landscape changed … Read more