Dave Coplin, the self-confessed 'Inventor of Pretentious Job Titles' according to his Twitter profile , obviously has a sense of humour, but Microsoft UK's Chief Envisioning Officer also has a serious message about the world of work.
Dave has … Read more
Manually tagging your digital marketing campaigns is essential if you want to be able to capture and report on the value of your email, display or other digital campaigns in Google Analytics. Using campaign tagging can help you identify the most … Read more
Last week, Facebook acquired WhatsApp for $16bn (read more about this in our digital marketing news ). It’s safe to say the social networking giant has come a long way in its ten-year history – from humble beginnings in Mark Zuckerberg’s … Read more
The past few weeks have seen some interesting happenings in the world of digital, from Zuckerburg splashing out on WhatsApp to designer Marc Jacobs accepting Tweets and Instagrams as payment in a pop-up shop, and Google dodging a $5bn fine.
… Read more
There have been a few interesting updates in the digital marketing world over the past two weeks so grab a cup of tea and have a read about the rise of SSL encryption, Googlebot-Mobile and how we may now have a recipe search engine on our hands. … Read more
FODM : The packed venue at the start of the day.
Thursday 6 June 2013 saw the Future of Digital Marketing (FODM) event take place in London. This annual affair, organised by Econsultancy, brings together hundreds of marketing professionals … Read more
This week has seen a number of notable occurrences in the digital marketing world, as well as a bumper selection of industry-appropriate pranks to get it off to a flying start. Search engines jump on April Fools' Day (again) April Fools’ Day … Read more
Just in case you’ve been too busy chomping chocolate eggs over the past week to keep up, here’s a summary of the most significant digital marketing news stories. Previously referred to as the ‘Search News Round Up’, the items discussed within … Read more
Earlier this week (Wednesday 20 March 2013), Fresh Egg’s SEO consultant, Tony Goldstone, and business development manager, Joanna Ross, attended Econsultancy’s Digital Cream event, held at the Emirates Stadium in London. The day focused around … Read more
Responsive web design (or RWD): it’s everywhere at the moment. Content may well be king, but the way in which that content is displayed to perfectly suit the device you’re viewing it on is getting pretty close to the top of the digital … Read more