BrightonSEO April 2014: Google as Predator by David Sewell – Presentation Slides

Today, Fresh Egg’s SEO consultant David Sewell presents his talk – Google as Predator: The Evolution of Search – at BrightonSEO April 2014.

If you’re looking for his slides, check them out below.

In his talk, David likens Google – and the evolution of search in general – to the evolution of the relationship between predators and prey in the animal kingdom.

Briefly, his talk covers:

  • What search looked like when the internet began
  • How Google changed the search landscape and continues to evolve
  • How to spot a predator in the context of search
  • How Google’s predatory behaviour impacts businesses and the business environment
  • Seven strategies for survival

Did you see David’s talk? Let us know what you thought – or if you have any questions – by leaving your comment below, or tweet us @FreshEgg.

We’ll be publishing our round up of the entire BrightonSEO April 2014 conference soon; don’t forget to check the Fresh Egg blog over the next couple of days!