Essential guide to social media advertising

Social media advertising is now a key channel for marketers to include as part of their digital 

In this guide, we outline what benefits social media advertising offers businesses, plus we look at the key options available on Facebook, Twitter, LinkedIn, Reddit and StumbleUpon

 

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Contents

Inside this guide you will find out information including:

 
  • Why use social media advertising?
  • Facebook 
Promoted posts
News feed adverts
Right column adverts
Email list targeting
 
  • Twitter
  • LinkedIn
LinkedIn ads
Sponsored updates
 
  • Reddit
  • StumbleUpon
Paid assisting organic
 
  • Resources