In this fortnight’s digital marketing news, find out about the huge redesign of Google+, Facebook’s new donation functionality, the full release of Google’s Search Quality Guidelines and an update to Google’s Accelerated … Read more
Black Friday has become one of the biggest shopping days of the year and, for anyone living on another planet, it's with us again this week. A few years ago, the discounts and deals day was little more than an American marketing ploy … Read more
Christmas is a time for sharing, but when it comes to Twitter, it’s no longer a time for knowing your share counts after the social media platform scrapped this stat on Friday (20 November) as part of an update to its ‘Tweet’ … Read more
Fresh Egg has taken silver on the Wirehive100 league table of top digital agencies, which ranks the top 100 digital agencies in the south of England.
We’re a new entry to the list - which has been an annual event since 2011 - going … Read more
Pinterest’s new visual search tool allows users to search for pins simply by highlighting an object within a pin – effectively a search without words. Here Fresh Egg explores exactly what it is, how it does it, and how your business … Read more
In this fortnight’s digital marketing news, find out about Facebook’s new notification app, Yahoo’s search redesign, HTTPS certificates from Google and the most important stats from Facebook’s earning report.
You … Read more
An article published by Bloomberg on 26 October 2015 revealed for the first time that, significantly, an artificial intelligence (AI) system codenamed RankBrain was launched by Google earlier in 2015. The news highlights the search engine’s … Read more
In April 2014 Google Analytics (GA) released its latest tracking code, Universal Analytics (UA), which has brought a host of new features and functionality to its web analytics platform. While many websites were quick to migrate their tracking … Read more
Christmas has come early this year in digital marketing land. Asda kicked off the Christmas promotions on November 1, despite a whopping 54 days to go until the celebrations start, which has since led to a flurry of adverts - many … Read more
I am sure most of you are aware of the ad extensions tab in Google AdWords, but how many of you have taken full advantage of those available?
Each ad extension provides a different benefit to an advertiser, which answers a different need; that … Read more