How AI can upskill your marketing
Watch Lee Davies and June Robinson provide insight into using powerful AI agents.
Key takeaways from the session:
- AI-Powered Persona Development – Go beyond traditional research by creating dynamic, interactive user personas as individual GPTs. These AI-driven personas can be quizzed, tested with different messaging, and even shown screenshots to gauge responses.
- AI in Search Engine Optimisation (SEO) – Discover how AI is reshaping search, from automated keyword insights to content generation and algorithm-friendly optimisations.
- AI for Conversion Rate Optimisation (CRO) – Learn how AI can help analyse sites and suggest experiments based on behavioural research
- Ask the Expert - We’ll wrap up with a live Q&A, so bring your questions and real-world challenges!
Who should watch this session?
This session is ideal for Digital marketers, UX specialists, CRO and SEO professionals, and anyone looking to harness AI to drive better results.
