
Tim Richards: Conversion Services Director
Seb Larsson: Senior Conversion Strategist
Duration: 1hr
What we cover:
How the theories around clarity of benefits can increase add-on take-up
Price Comparison Websites Vs Direct: How a change in behaviour impacts your optimisation strategy
How social signals can increase user trust and conversion
How using clear content can not only help adhere to Consumer Duty but also increase conversion
Real-life examples of our work, including a £2.6m uplift for Ageas
Who should watch this?
We recommend the following job roles in the sector will benefit from watching the webinar:
CMOs, Head of Digital Marketing, Product Owners, Aggregators, Analytics/Social, Transformation, UX, Design, and Procurement



