Fresh Egg Named Umbraco Contributing Partner

By Adam Stafford|16 Feb 2026
I’m incredibly proud to share that Fresh Egg has been named an Umbraco Contributing Partner for 2025.
This recognition isn’t simply a badge. It’s a mark of commitment to technical excellence, to collaboration, and to helping shape the future of one of the world’s most flexible open-source CMS platforms.
Why this matters
At Fresh Egg, our ambition is not just to build websites that look brilliant, but websites that perform brilliantly too.
Being recognised by Umbraco for our contribution to the platform directly supports that mission. It reflects the depth of expertise we’ve built in:
- Enterprise web design and development
- Integrated optimisation
- Scalable, future-ready CMS architecture
- Technical collaboration within the open-source community
Umbraco is a powerful foundation for building adaptable, high-performance digital platforms. But technology alone doesn’t create impact. It’s how you integrate it with insight, data, and optimisation that unlocks real value.
That’s where we specialise.
"To be recognised alongside some of the strongest digital agencies in the ecosystem is a real milestone for our team. But more importantly, it reinforces something central to who we are and where we’re going."

Adam Stafford, CEO
From websites to Intelligent Digital Experiences
We have a clear commitment to our clients: build platforms that don’t just display content, but think, adapt and evolve — Intelligent Experiences.
An Intelligent Experience (IX) brings together:
- Intelligent data: Reliable quantitative and qualitative insight
- Intelligent design: Evidence-led, conversion-focused execution
- Intelligent delivery: Fast, scalable, technically robust platforms
Umbraco plays a crucial role in the “intelligent delivery” layer that powers performance.
Its flexibility allows us to:
- Create modular, testable content structures
- Support personalisation frameworks
- Integrate seamlessly with analytics, CRO and AI-driven optimisation tools
- Build headless architectures that futureproof our clients’ ecosystems
In short, it gives us the technical canvas to deliver integrated optimisation at scale.
Action is louder than words
Contribution is part of our culture
The Contributing Partner badge is awarded to agencies that go beyond implementation. It’s given to those who strengthen the Umbraco ecosystem through documentation, tools, community engagement and knowledge sharing.
That matters to us.
We have always believed that long-term impact is built through collaboration. Whether that’s contributing to open-source communities, partnering with organisations such as Umbraco, Optimizely, and Netlify, or sharing insights across sectors including finance, charity, retail, and education, we believe in raising the standard together.
What this means for our clients
For our clients, this recognition provides an important benefit: confidence.
- Confidence that a partner recognised by Umbraco is implementing their CMS platform.
- Confidence that their website is built on secure, scalable foundations.
- Confidence that the platform won’t just be launched and left, but continuously improved through data, testing and intelligent optimisation.
In a world where acquisition costs are rising and competition is intensifying, the biggest controllable lever is what happens after the click.
That’s why we focus on building digital platforms that convert more of the traffic our clients already earn.
That’s how we accelerate measurable impact.
Looking ahead
This recognition is an important milestone, but it’s not the destination. Our ambition remains clear: help our clients maximise their digital real estate.
We’re excited to continue contributing to the Umbraco community, strengthening our partnerships, and pushing the boundaries of what intelligent, adaptive websites can achieve.
Thank you to the Umbraco team for the recognition, and thank you to everyone here at Fresh Egg for the expertise, curiosity and tenacity that made this possible.
The next chapter for us is to highlight how intelligent experiences are the next step businesses need to take in a rapidly changing, AI-fuelled world.
And we’re only just getting started.
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