How we use AI in CRO for smarter research, better ideas, bigger impact
Discover how leading optimisation teams are using AI to find opportunities faster.

Join us as we share how leading optimisation teams are using AI to find opportunities faster, remove bottlenecks, and accelerate experimentation.
08 July, 10:30 to 11:30 am | Free to Join
Cut through the AI hype and learn where it can genuinely improve optimisation efficiency, insight generation, experimentation, and decision-making.
Stephen will provide insight on:
- Finding friction and conversion barriers in under 30 seconds
- Turning historical research into an AI-powered insights engine
- Generating optimisation hypotheses faster and with greater consistency
- Reducing compliance bottlenecks using AI-assisted review
- Creating and testing new digital experiences more efficiently
- Applying AI across CRO, UX, SEO and web optimisation workflows
Session expert:
- Stephen Courtney, Associate Director of CRO, Fresh Egg
Duration: One hour
Who should attend this session?
If you work in any of these roles or similar, you will get massive value from the session:
- Head of Digital
- Digital Director
- Head of E-commerce
- Head of Performance Marketing
- Head of CRO/Optimisation
- CRO Manager
- UX Manager/UK Lead
- User Research Lead
- Product Manager
- If you are responsible for digital performance, this discussion is for you.
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Your Expert for the Session
Stephen Courtney, Associate Director of CRO
Stephen is a CRO and UX strategist at Fresh Egg, using his expertise in behavioural science and data analysis to drive measurable growth through website optimisation. He has worked across finance, SaaS and charity sectors, improving sign-ups, revenue performance and donor retention for brands including Vitality, Nationwide and Tesco.
Do you have a challenge we can help with?
Let's have a chat about it! Call us on 01903 337 580
