Fresh Egg is Shortlisted in the 2024 UK Digital Growth Awards!
By Lee Colbran|31 May 2024
We are excited to announce that Fresh Egg's innovative work with Ageas has been shortlisted for another prestigious award! Our project has made it to the ‘Campaign - Finance’ category in the 2024 UK Digital Growth Awards.
Head of Conversion Services, Jake Lambert said seeing the team produce a great result was incredibly rewarding.
The team's dedication and hard work have truly paid off, resulting in this outstanding outcome. It’s great to be in the mix and gain recognition for our efforts.
Jake Lambert, Head of Conversion Services
Our impactful A/B experiment, which followed a thorough discovery and analysis phase of the Ageas quote and buy journey, led to an impressive £2.6 million uplift.
£2.6m uplift for Ageas
We helped Ageas drive +£2.6m annual incremental revenue through a single A/B experiment.
We're looking forward to the awards ceremony and hope for a victorious night out for the team on June 20. The experiment led to multiple positive outcomes for Ageas, including:
- +3% increase in add-on sales
- +£2.6 million annual incremental revenue
- +3% increase in conversion to sale
Check out the full list of nominations for the 2024 UK Digital Growth Awards.
