Measurement Tools

Digital marketing is built on a ‘test and learn’ methodology, which means our suite of proprietary tools need to be able to measure activity accurately using as many metrics as possible.


Fresh Egg in-house tools

Although we use many great third-party tools to measure performance, sometimes you need something a little bit different. That’s why we complement our suite of tools with two powerful in-house tools to help us monitor and report on the complete digital landscape.