Fresh Egg Guide to Internet Growth - DISCO

You don’t need us to tell you that the world of the internet has changed almost beyond recognition over the past ten years - there is a dizzying array of options for digital marketers to reach and interact with their audience.

Inside this white paper we discuss how:

  • There is a dizzying array of near infinite options for a digital marketer to reach their audience, with new channels
  • Continuously changing what’s possible.
  • Five key areas have undergone exponential growth and change. Each of these areas works symbiotically with others and in doing so, advances digital marketing in great leaps and bounds (DISCO -  Devices Infrastructure Software Channels Organisation)
  • The rapid evolution of five aspects of the internet, and the ways in which each is a driver for change in another area.