Our great big list of Fresh Egg content in 2021

Digital Marketing | 4 MIN READ

2021 seems to have gone faster than any other year, with world events continuing to impact our personal and working lives in a significant way. We have published a wealth of content throughout the year to provide additional knowledge, learning, and inspiration across various digital marketing topics. We know that many of you have had a busy year and may not have always been able to take the time out to read, watch or listen to some of what we have published. Therefore, we wanted to summarise our output in case you missed something and allow you to catch up.

We hope that you have found something of interest from our published content throughout 2021. We're busy planning our schedule for 2022 and look forward to sharing more fresh thinking in the new year.

Lee Colbran, Co-founder

Lee Colbran

Our written content

Our blog has been a lively place, with a mixture of advice, tips, news about our people and some more thought-provoking content.

Our live events

With face-to-face events still being limited across the industry, we continued with our online events programme, plus added a new type of learning – Fresh Thinking Bitesize.  

Fresh Thinking Webinars

We broadcasted two live webinars this year – one focused on a key topic for the charity sector and one aimed at providing digital leaders with some specific advice about working with agencies.

Joining us were some brilliant guests from the likes of Stroke Association, Diabetes UK, John Lewis FinanceKinleigh Folkard & Hayward and Marshalls.

You can rewatch the webinar recordings and read the summary of the key questions and answers.

Fresh Thinking Bitesize

We know that many of our clients are time-poor, and sadly their learning time gets neglected, so we decided to launch a series of 'bitesize online training sessions. These were just 30 minutes long, including 20 minutes of a Fresh Egg specialist presenting a topic and then follow-up questions from the audience.

Rewatch the sessions below.

Fresh Thinking Training sessions

As well as our shorter online sessions, we also ran longer in-depth sessions (around two hours) attended by clients and contacts from a range of other organisations. We delivered training to over 300 people in 2021 and have more great sessions planned for 2022, so keep an eye out for our emails or on our social channels.

The sessions were recorded and then sent to the attendees, but these will give you an idea of what we delivered:

  • An introduction to SEO
  • An introduction to CRO
  • An introduction to User Testing
  • An introduction to Content Strategy training
  • An introduction to Strategic Thinking for Digital Marketing

We run a schedule of training sessions on a range of digital marketing topics that we can deliver directly to your team or organisation. Please browse the list and let us know if we can help you with your digital skills training.

To ensure you get notified about our content when we publish it in 2022, including our events, please sign-up to our email list (if you haven't already) or follow us on LinkedIn or Twitter.

If you would like to learn more about the topics above, please get in touch for a chat.