Fresh Egg site map

Conversion rate optimisation services  (CRO)

• CRO technologies
• CRO training
• User testing
• Develop a strategy and roadmap
• CRO maturity audit
• Empowering your team in CRO

Conversion services guides and resources

• A guide to choosing the right user testing method
• How to choose the right user research method
• The ultimate guide to CRO and the customer journey

Analytics, insight and data services

• Google Analytics audits
• Data insight and data reporting services
• GA and GTM training
• Planning and strategy
• Google Analytics 360
• Data blending and measurement tools
• Free measurement plan and guide
• Google Analytics Troubleshooter

Help guides

• 8 common problems with ecommerce tracking in Google Analytics
• How to set-up ecommerce tracking in Google Analytics
• How to set-up ecommerce tracking in Universal Analytics
• How to tag URLs for Google Analytics campaign tracking, and why you need to
• A guide to getting started with Google Tag Manager

Search engine optimisation services (SEO)

• SEO strategy
• Website and domain migrations
• Technical SEO
  • The ultimate guide to mobile SEO
  • How does Google actually treat content hidden in tabs or click-to expand?
  • The beginners guide to Google Trends
  • How to set-up a Google Search Console account
  • How to choose the right user research method
  • How to perform the perfect SEO-friendly website migration
• International SEO
• Content marketing
• SEO training

• Content marketing
  
  • Content audit
  • Content strategy
  • How keyword research can help influence content strategy
• Customer experience discovery
• Journey mapping
• Digital strategic consultancy
  • Digital marketing strategy
• Experience design
• In-housing
• Paid search
  • Google Grants strategy and support
  • Paid search consulatancy
  • Building and managing and in-house paid search team
  • Choosing and working with a third-party PPC agency
• Personalisation
  • Essential personalisations
• Recruitment services
  • IR35 contractor support
  • In-housing support
  • Recruitment help videos
• Web development
  
  • Web development technologies
    • ASP.NET Core
    • Kentico web development
  • Website maintenance support

Online digital marketing training 

• Conversion rate optimisation training
• Data and analytics training
• SEO training
• Digital strategy training
• Google Tag Manager training
• Biddable training
• Audience research training
• Content marketing training

• Case studies
  • Tropical Sky: Placing a contracted specialist project team
  • Emerald Works: Kentico case study: new web build and complex SEO migration
  • Christians Against Poverty: CAP digital marketing strategy 
  • Marshalls: We partnered with Marshalls to optimise their website’s performance
• Charities and not-for-profit
• Education and learning & development
• Financial services and insurance
• Retail and e-commerce

• About us
• Talent and culture
  
  • Careers
  • Culture
  • Life at Fresh Egg
  • Meet the team
  • Staff benefits
  • How we work
• Fresh Egg blog
• Contact us

• How to choose the right user research method
• Guide to user centred design
• A guide to in-housing and creating a digital centre of excellence
• Google Analytics health check
• Guide to empathy mapping
• Website personalisation tools comparison guide
• International SEO checklist
• Web analytics measurement plan template
• Guide to setting-up Google Search Console account

Digital marketing webinars - sign-up for our latest webinar

• Webinar #1 - How to adapt to changing customer needs
• Webinar #2 - How the search landscape has changed overnight and what to do about it
• Webinar #3 - How to inject new growth into plateauing CRO programmes
• Webinar #4 - How to use the Content Cycle to enhance your content strategy
• Webinar #5 - Preparing for the new normal in charity marketing
• Webinar #6 - Do you trust your Google Analytics data?
• Webinar #7 - Digital in a difficult market